Ad words or Google AdWords is Google's main advertising product and main source of revenue. AdWords offers pay-per-click (PPC) advertising, cost-per-thousand (CPM) advertising, and site-targeted advertising for text, banner, and rich-media ads. Google's text advertisements are short, consisting of one headline consisting of 25 characters and two additional text lines consisting of 35 characters each. Engineering for AdWords is based in Mountain View, California.
Last week we brought together top marketing executives, industry visionaries, and agency leaders to discuss vehicle shoppers' recent return to the auto marketplace at Google’s Think Auto 2011: Green Light, Go! event.
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